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Opinion · Experience Journal

Ideas on experience, behavior & change.

Insights, frameworks and analysis from the Renascence team — on customer experience, behavioral economics, service design and the future of how brands serve people.

01 —Featured

This month's read.

Proactive Planning & Preparedness in Customer Crisis Management
Customer Crisis ManagementSeptember 2024 · 6 min read

Proactive Planning & Preparedness in Customer Crisis Management

In today’s fast-paced business environment, crises can strike unexpectedly, challenging organizations to respond swiftly and effectively. Customer crisis management refers to the strategies and processes that organizations employ to mitigate the impact of crises on their customers and stakeholders.

Read the article

02 —All Articles

The Journal.

Reimagining Work MotivationBehavioral Economics

Reimagining Work Motivation

Lisa April NaidooSept 20247 min read
Numerosity Heuristic: Perception Influenced by Number of UnitsBehavioral Economics

Numerosity Heuristic: Perception Influenced by Number of Units

Aslan PatovSept 20247 min read
Customer Experience (CX) Improvement: Tools and TechniquesCustomer Experience

Customer Experience (CX) Improvement: Tools and Techniques

Aslan PatovSept 20248 min read
Normalcy Bias: Underestimating the Possibility of a DisasterBehavioral Economics

Normalcy Bias: Underestimating the Possibility of a Disaster

Aslan PatovSept 202410 min read
Customer Experience (CX) Improvement: Best Practices for Enhancing CXCustomer Experience

Customer Experience (CX) Improvement: Best Practices for Enhancing CX

Aslan PatovSept 20248 min read
Normative Simplification: Reducing Norm ComplexityBehavioral Economics

Normative Simplification: Reducing Norm Complexity

Aslan PatovSept 20247 min read
Outcome Bias: Judging a Decision Based on Its Outcome Rather Than Its QualityBehavioral Economics

Outcome Bias: Judging a Decision Based on Its Outcome Rather Than Its Quality

Aslan PatovSept 202410 min read
Customer Experience (CX) Governance Framework: How to Measure and Improve GovernanceStrategic Planning

Customer Experience (CX) Governance Framework: How to Measure and Improve Governance

Aslan PatovSept 202412 min read
Overconfidence Bias: Managing Customer Expectations and Enhancing ExperienceBehavioral Economics

Overconfidence Bias: Managing Customer Expectations and Enhancing Experience

Aslan PatovSept 202410 min read
Ostrich Effect: Ignoring Negative Information in Customer FeedbackBehavioral Economics

Ostrich Effect: Ignoring Negative Information in Customer Feedback

Aslan PatovSept 20247 min read
Optimism-Pessimism Spectrum: Impact on Customer SatisfactionBehavioral Economics

Optimism-Pessimism Spectrum: Impact on Customer Satisfaction

Aslan PatovSept 20247 min read
Customer Experience (CX) Games: Case Studies and Success StoriesCustomer Experience

Customer Experience (CX) Games: Case Studies and Success Stories

Aslan PatovSept 202410 min read
Optimism Bias: Overestimating Positive Outcomes in Customer DecisionsBehavioral Economics

Optimism Bias: Overestimating Positive Outcomes in Customer Decisions

Aslan PatovSept 202410 min read
How Alfabank Enhances Customer Experience (CX) with Self-Service SolutionsCustomer Experience

How Alfabank Enhances Customer Experience (CX) with Self-Service Solutions

Aslan PatovSept 202412 min read
Overprecision: Excessive Confidence in Precision of InformationBehavioral Economics

Overprecision: Excessive Confidence in Precision of Information

Aslan PatovSept 202410 min read
Peer Influence Bias: Influence of Peers on DecisionsBehavioral Economics

Peer Influence Bias: Influence of Peers on Decisions

Aslan PatovSept 20248 min read
Parsimony Bias: Preference for Simple ExplanationsBehavioral Economics

Parsimony Bias: Preference for Simple Explanations

Aslan PatovSept 20247 min read
Overinterpretation: Overanalyzing Simple DataBehavioral Economics

Overinterpretation: Overanalyzing Simple Data

Aslan PatovSept 20247 min read
Ownership Effect: Overvaluing Owned ItemsBehavioral Economics

Ownership Effect: Overvaluing Owned Items

Aslan PatovSept 20248 min read
Personalized ExperiencesCustomer Loyalty

Personalized Experiences

Aslan PatovSept 20245 min read
Perceptual Adaptation: Adjustment of Perception Based on ExperienceBehavioral Economics

Perceptual Adaptation: Adjustment of Perception Based on Experience

Aslan PatovSept 20247 min read
Perceptual Weighting: Giving Different Weights to Perceived InformationBehavioral Economics

Perceptual Weighting: Giving Different Weights to Perceived Information

Aslan PatovSept 20247 min read
Perceptual Bias Effect: Misinterpreting Sensory InformationBehavioral Economics

Perceptual Bias Effect: Misinterpreting Sensory Information

Aslan PatovSept 20247 min read

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