About

The consultancy born at the intersection of behavioral economics and human experience.

NOW HIRING

Join a team reshaping how the world experiences brands.

View open roles →

COMPANY

GROW WITH US

CONNECT

Services

Comprehensive CX and management consulting for enterprise brands.

ALL SERVICES

Explore the full range of CX & management consulting services.

Browse all services →

CORE

SPECIALIST

Solutions

Structured solutions that turn CX ambition into measurable outcomes.

ALL SOLUTIONS

Explore every CX solution we offer.

Browse solutions →

STRATEGY & GOVERNANCE

DESIGN & DELIVERY

CULTURE & EXPERIENCE

Industries

A decade of CX transformation across the region's defining sectors.

ALL INDUSTRIES

See how we work across every sector.

Browse industries →

BUILT ENVIRONMENT

FINANCE & TECH

PEOPLE & MOBILITY

Products

Proprietary tools, platforms, and AI that power CX transformation.

ALL PRODUCTS

Explore the full Renascence product ecosystem.

Browse products →

AI & TECHNOLOGY

LEARNING & GAMES

PLATFORMS & TOOLS

AI PRODUCTS

Opinion

Insights, research, and conversations at the frontier of CX.

ReadExperience JournalArticles & research on CX, behavior, and transformation.
Watch & listenExperience LoomThe Naked Customer — our video podcast on CX & behavior.
CuratedCX NewsIndustry news filtered for what matters in CX — free of the noise.

Hub

Free tools, templates, and resources to advance your CX practice.

NEW · MANIFESTO

Burn the Deck. Ten Virtues. Zero Excuses. — read our manifesto for the brave consultant.

Start reading →

AI TOOLS

FREE TOOLS

LEARNING

CULTURE

Opinion · Experience Journal

Ideas on experience,
behavior & change.

Insights, frameworks and analysis from the Renascence team — on customer experience, behavioral economics, service design and the future of how brands serve people.

01 —Featured

This month's read.

Customized Curriculum Development in Learning and Development
Learning & DevelopmentSeptember 2024 · 5 min read

Customized Curriculum Development in Learning and Development

In an increasingly diverse workforce, a one-size-fits-all approach to training is no longer effective. Customized curriculum development ensures that training programs are tailored to meet the unique needs of different employee groups, roles, and industries. By creating bespoke training content, organizations can enhance the relevance and effectiveness of their learning initiatives.

Read the article

02 —All Articles

The Journal.

Customer-Centric Innovation in Service DesignService Design

Customer-Centric Innovation in Service Design

Aslan PatovSept 20246 min read
Decoy Effect: Influencing Choices Through Asymmetric OptionsBehavioral Economics

Decoy Effect: Influencing Choices Through Asymmetric Options

Aslan PatovSept 202410 min read
Delayed Gratification: Preference for Later, Larger RewardsBehavioral Economics

Delayed Gratification: Preference for Later, Larger Rewards

Aslan PatovSept 20247 min read
Declinism: Belief That Society Is Generally DecliningBehavioral Economics

Declinism: Belief That Society Is Generally Declining

Aslan PatovSept 202410 min read
Default Bias: Preference for Pre-Selected OptionsBehavioral Economics

Default Bias: Preference for Pre-Selected Options

Aslan PatovSept 202410 min read
Dialectical Bootstrapping: Improving Estimates Through Internal DebateBehavioral Economics

Dialectical Bootstrapping: Improving Estimates Through Internal Debate

Aslan PatovSept 20248 min read
Desirability Bias: Overestimating the Likelihood of Desired OutcomesBehavioral Economics

Desirability Bias: Overestimating the Likelihood of Desired Outcomes

Aslan PatovSept 20247 min read
Differential Emotions Theory: Specific Emotions with Distinct Physiological ResponsesBehavioral Economics

Differential Emotions Theory: Specific Emotions with Distinct Physiological Responses

Aslan PatovSept 20247 min read
Discounted Utility: Preference for Immediate Over Delayed RewardsBehavioral Economics

Discounted Utility: Preference for Immediate Over Delayed Rewards

Aslan PatovSept 20247 min read
Discounting Principle: Downplaying the Role of Personal Factors in Favor of Situational FactorsBehavioral Economics

Discounting Principle: Downplaying the Role of Personal Factors in Favor of Situational Factors

Aslan PatovSept 20247 min read
Disjunctive Fallacy: Overestimating the Probability of DisjunctionsBehavioral Economics

Disjunctive Fallacy: Overestimating the Probability of Disjunctions

Aslan PatovSept 20248 min read
Divergence Bias: Preference for Unique OptionsBehavioral Economics

Divergence Bias: Preference for Unique Options

Aslan PatovSept 20247 min read
Disconfirmation Bias: Critical Examination of Contradictory EvidenceBehavioral Economics

Disconfirmation Bias: Critical Examination of Contradictory Evidence

Aslan PatovSept 202410 min read
Dread Risk: Overestimating the Likelihood of Rare but Dramatic EventsBehavioral Economics

Dread Risk: Overestimating the Likelihood of Rare but Dramatic Events

Aslan PatovSept 202410 min read
Dual Process Theory: Balancing Intuitive and Analytical Thinking in Customer DecisionsBehavioral Economics

Dual Process Theory: Balancing Intuitive and Analytical Thinking in Customer Decisions

Aslan PatovSept 202410 min read
Dual Processing: Combining Intuitive and Analytical ThinkingBehavioral Economics

Dual Processing: Combining Intuitive and Analytical Thinking

Aslan PatovSept 20248 min read
Duration Neglect: Ignoring Duration in Retrospective EvaluationsBehavioral Economics

Duration Neglect: Ignoring Duration in Retrospective Evaluations

Aslan PatovSept 20247 min read
Dynamic Inconsistency: Changing Preferences Over TimeBehavioral Economics

Dynamic Inconsistency: Changing Preferences Over Time

Aslan PatovSept 20247 min read
Temporal Contrast Effect: Judging Time Periods by ComparisonBehavioral Economics

Temporal Contrast Effect: Judging Time Periods by Comparison

Aslan PatovSept 20247 min read
Effort Justification: Valuing Experiences More Due to Effort InvestedBehavioral Economics

Effort Justification: Valuing Experiences More Due to Effort Invested

Aslan PatovSept 202410 min read
Effort Minimization: Seeking the Path of Least ResistanceBehavioral Economics

Effort Minimization: Seeking the Path of Least Resistance

Aslan PatovSept 202410 min read
Egocentric Bias: Overestimating One’s Role in Past EventsBehavioral Economics

Egocentric Bias: Overestimating One’s Role in Past Events

Aslan PatovSept 202410 min read
Forgetting Curve: Decline of Memory Retention Over TimeBehavioral Economics

Forgetting Curve: Decline of Memory Retention Over Time

Aslan PatovSept 20247 min read

Keep exploring Renascence

Stay ahead of CX

Get the Journal in your inbox.

Insights, frameworks and event round-ups from the Renascence team. No spam, ever.