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Opinion · Experience Journal

Ideas on experience,
behavior & change.

Insights, frameworks and analysis from the Renascence team — on customer experience, behavioral economics, service design and the future of how brands serve people.

01 —Featured

This month's read.

Unbiased Progress
Behavioral EconomicsSeptember 2024 · 5 min read

Unbiased Progress

The first thing my partner and I usually ask each other when we get home is: “How was your day?” I realized that I typically focus on the negative aspects of the day and the tasks that I haven’t completed. I seldom focus on the positive aspects and what I achieved that day.

Read the article

02 —All Articles

The Journal.

The Halo EffectBehavioral Economics

The Halo Effect

Lisa April NaidooSept 20243 min read
CSAT & TransactionsCustomer Experience

CSAT & Transactions

Aslan PatovSept 20242 min read
Biased Sampling: Misjudging Customer Preferences from Incomplete DataBehavioral Economics

Biased Sampling: Misjudging Customer Preferences from Incomplete Data

Aslan PatovSept 20247 min read
Benevolent Sexism: Favorable, but Patronizing, Attitudes Toward WomenBehavioral Economics

Benevolent Sexism: Favorable, but Patronizing, Attitudes Toward Women

Aslan PatovSept 20247 min read
The HUMANS FrameworkBehavioral Economics

The HUMANS Framework

Lisa April NaidooSept 20246 min read
Customer Journey MappingCustomer Experience

Customer Journey Mapping

Aslan PatovSept 20247 min read
How to Quit Sunk-Cost FallacyBehavioral Economics

How to Quit Sunk-Cost Fallacy

Lisa April NaidooSept 20244 min read
Customer LoyaltyBehavioral Economics

Customer Loyalty

Lisa April NaidooSept 20245 min read
Bandwagon Effect: Leveraging Social Proof in Customer ExperienceBehavioral Economics

Bandwagon Effect: Leveraging Social Proof in Customer Experience

Aslan PatovSept 202410 min read
Attribution Bias: How Customers Attribute Success or Failure in ExperiencesBehavioral Economics

Attribution Bias: How Customers Attribute Success or Failure in Experiences

Aslan PatovSept 202410 min read
Asymmetric Dominance Effect: Adding a Third Option to Influence ChoiceBehavioral Economics

Asymmetric Dominance Effect: Adding a Third Option to Influence Choice

Aslan PatovSept 20248 min read
Anthropocentric Framing: Human-Centered Interpretation of EventsBehavioral Economics

Anthropocentric Framing: Human-Centered Interpretation of Events

Aslan PatovSept 20247 min read
Embedding Cultural ChangeCultural Change

Embedding Cultural Change

Aslan PatovSept 20244 min read
Anchoring Bias: Influencing Customer Experience Through Initial ImpressionsBehavioral Economics

Anchoring Bias: Influencing Customer Experience Through Initial Impressions

Aslan PatovSept 202410 min read
Ambiguity Effect: Customer Preference for Known Options Over Ambiguous OnesBehavioral Economics

Ambiguity Effect: Customer Preference for Known Options Over Ambiguous Ones

Aslan PatovSept 202410 min read
Affective Slant: Emotions Influencing Interpretation of InformationBehavioral Economics

Affective Slant: Emotions Influencing Interpretation of Information

Aslan PatovSept 20247 min read
Abnormality Bias: Preference for Normalcy Over Abnormal EventsBehavioral Economics

Abnormality Bias: Preference for Normalcy Over Abnormal Events

Aslan PatovSept 20247 min read
25 Employee Experience (EX) Trends You Need to Follow for 2026Employee Experience

25 Employee Experience (EX) Trends You Need to Follow for 2026

Aslan PatovSept 202410 min read
Customer Experience (CX) with AI: Transforming Customer InteractionsDigital Transformation

Customer Experience (CX) with AI: Transforming Customer Interactions

Aslan PatovSept 20249 min read
Customer Service Without Experience: Building a Strong ResumeLearning & Development

Customer Service Without Experience: Building a Strong Resume

Aslan PatovSept 202410 min read
Positive in CXCustomer Experience

Positive in CX

Aslan PatovSept 20244 min read
Customer Service Without Experience: Skills You Can HighlightCustomer Experience

Customer Service Without Experience: Skills You Can Highlight

Aslan PatovSept 20248 min read
Customer Service Resume Without Experience: Examples and TemplatesCustomer Experience

Customer Service Resume Without Experience: Examples and Templates

Aslan PatovSept 20248 min read

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