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The consultancy born at the intersection of behavioral economics and human experience.

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ReadExperience JournalArticles & research on CX, behavior, and transformation.Watch & listenExperience LoomOur video podcast on CX & behavior.CuratedCX NewsIndustry news that matters in CX, minus the noise.

Latest articles

Strategic PlanningCustomer Experience Strategy in 2026: What's Changed

Latest episodes

Ep. 03 · Customer LoyaltyCustomer Loyalty, Brand Loyalty & CX Ep. 02 · Artificial IntelligenceAI in Customer Experience

Latest news

AIFirefox Enterprise: Mozilla Launches Self-Hosted Browser Management MarketingNordstrom Expands FAO Schwarz Range and Adds Holiday App Features

Hub

Free tools, templates, and resources to advance your CX practice.

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Every visit, every location, every score. Live.

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THE MANIFESTOBurn the Deck.

Ten Virtues. Zero Excuses.Start reading →THE HUB

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CULTURE

Burn the Deck — our manifesto

Opinion · Experience Journal

Ideas on experience, behavior & change.

Insights, frameworks and analysis from the Renascence team — on customer experience, behavioral economics, service design and the future of how brands serve people.

01 —Featured

This month's read.

Key Skills and Competencies for Customer Experience (CX) Professionals

Learning & DevelopmentSeptember 2024 · 10 min read

Key Skills and Competencies for Customer Experience (CX) Professionals

Customer Experience (CX) professionals play a vital role in shaping and enhancing the overall customer journey, making them critical assets in any organization. The evolving market dynamics and digital transformation have expanded the scope of CX roles, requiring professionals to develop a diverse set of skills and competencies.

Read the article

02 —All Articles

The Journal.

Employee Experience (EX) Design in Education: Examples & Case Studies

Employee Experience

Employee Experience (EX) Design in Education: Examples & Case Studies

Aslan PatovSept 202410 min read

Justification of Effort: Valuing Outcomes Based on Effort Invested

Behavioral Economics

Justification of Effort: Valuing Outcomes Based on Effort Invested

Aslan PatovSept 20247 min read

Employee Experience (EX) Design in Dental Clinics: Examples & Case Studies

Employee Experience

Employee Experience (EX) Design in Dental Clinics: Examples & Case Studies

Aslan PatovSept 202410 min read

How Customer Experience (CX) Improves Overall Business Performance

Customer Experience

How Customer Experience (CX) Improves Overall Business Performance

Aslan PatovSept 202410 min read

How Bentley Elevates Customer Experience (CX) Through Bespoke Customization and Exceptional Dealership Services

Customer Experience

How Bentley Elevates Customer Experience (CX) Through Bespoke Customization and Exceptional Dealership Services

Aslan PatovSept 202412 min read

Temporal Discounting: Valuing Immediate Rewards Over Long-Term Gains

Behavioral Economics

Temporal Discounting: Valuing Immediate Rewards Over Long-Term Gains

Aslan PatovSept 202410 min read

How BYD Enhances Customer Experience (CX) Through Electric Vehicle Innovation

Customer Experience

How BYD Enhances Customer Experience (CX) Through Electric Vehicle Innovation

Aslan PatovSept 202412 min read

Employee Experience (EX) Design in Beauty Salons: Examples & Case Studies

Employee Experience

Employee Experience (EX) Design in Beauty Salons: Examples & Case Studies

Aslan PatovSept 202410 min read

Employee Experience (EX) Design in Agriculture: Examples & Case Studies

Employee Experience

Employee Experience (EX) Design in Agriculture: Examples & Case Studies

Aslan PatovSept 202410 min read

How AI is Transforming Customer Experience (CX)

Digital Transformation

How AI is Transforming Customer Experience (CX)

Aslan PatovSept 202410 min read

Forgetting Curve: Decline of Memory Retention Over Time

Behavioral Economics

Forgetting Curve: Decline of Memory Retention Over Time

Aslan PatovSept 20247 min read

Intuition Heuristic: Decisions Based on Intuition

Behavioral Economics

Intuition Heuristic: Decisions Based on Intuition

Aslan PatovSept 202410 min read

Egocentric Bias: Overestimating One’s Role in Past Events

Behavioral Economics

Egocentric Bias: Overestimating One’s Role in Past Events

Aslan PatovSept 202410 min read

Effort Minimization: Seeking the Path of Least Resistance

Behavioral Economics

Effort Minimization: Seeking the Path of Least Resistance

Aslan PatovSept 202410 min read

Functional Fixedness: Limiting Customer Use of Products to Traditional Uses

Behavioral Economics

Functional Fixedness: Limiting Customer Use of Products to Traditional Uses

Aslan PatovSept 20247 min read

Effort Justification: Valuing Experiences More Due to Effort Invested

Behavioral Economics

Effort Justification: Valuing Experiences More Due to Effort Invested

Aslan PatovSept 202410 min read

Frequency Validity Effect: Frequent Information Seen as More Valid

Behavioral Economics

Frequency Validity Effect: Frequent Information Seen as More Valid

Aslan PatovSept 20247 min read

Frequency Illusion: Noticing Something More Often After Learning About It

Behavioral Economics

Frequency Illusion: Noticing Something More Often After Learning About It

Aslan PatovSept 202410 min read

Forewarning Effect: Resistance to Persuasion After Being Forewarned

Behavioral Economics

Forewarning Effect: Resistance to Persuasion After Being Forewarned

Aslan PatovSept 202410 min read

Strategic Planning

Strategic Planning

Aslan PatovSept 20249 min read

Information Asymmetry: Unequal Knowledge Among Participants

Behavioral Economics

Information Asymmetry: Unequal Knowledge Among Participants

Aslan PatovSept 20248 min read

Focalism Effect: Overemphasis on One Aspect of an Event

Behavioral Economics

Focalism Effect: Overemphasis on One Aspect of an Event

Aslan PatovSept 20247 min read

Fading Affect Bias: Positive Events Fading More Slowly Than Negative Ones

Behavioral Economics

Fading Affect Bias: Positive Events Fading More Slowly Than Negative Ones

Aslan PatovSept 20247 min read

Keep exploring Renascence

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