About

The consultancy born at the intersection of behavioral economics and human experience.

NOW HIRING

Join a team reshaping how the world experiences brands.

View open roles →

COMPANY

GROW WITH US

CONNECT

Services

Comprehensive CX and management consulting for enterprise brands.

ALL SERVICES

Explore the full range of CX & management consulting services.

Browse all services →

CORE

SPECIALIST

Solutions

Structured solutions that turn CX ambition into measurable outcomes.

ALL SOLUTIONS

Explore every CX solution we offer.

Browse solutions →

STRATEGY & GOVERNANCE

DESIGN & DELIVERY

CULTURE & EXPERIENCE

Industries

A decade of CX transformation across the region's defining sectors.

ALL INDUSTRIES

See how we work across every sector.

Browse industries →

BUILT ENVIRONMENT

FINANCE & TECH

PEOPLE & MOBILITY

Products

Proprietary tools, platforms, and AI that power CX transformation.

ALL PRODUCTS

Explore the full Renascence product ecosystem.

Browse products →

AI & TECHNOLOGY

LEARNING & GAMES

PLATFORMS & TOOLS

AI PRODUCTS

Opinion

Insights, research, and conversations at the frontier of CX.

ReadExperience JournalArticles & research on CX, behavior, and transformation.
Watch & listenExperience LoomThe Naked Customer — our video podcast on CX & behavior.
CuratedCX NewsIndustry news filtered for what matters in CX — free of the noise.

Hub

Free tools, templates, and resources to advance your CX practice.

NEW · MANIFESTO

Burn the Deck. Ten Virtues. Zero Excuses. — read our manifesto for the brave consultant.

Start reading →

AI TOOLS

FREE TOOLS

LEARNING

CULTURE

Opinion · Experience Journal

Ideas on experience,
behavior & change.

Insights, frameworks and analysis from the Renascence team — on customer experience, behavioral economics, service design and the future of how brands serve people.

01 —Featured

This month's read.

Heuristic Processing: Using Mental Shortcuts in Decision Making
Behavioral EconomicsSeptember 2024 · 7 min read

Heuristic Processing: Using Mental Shortcuts in Decision Making

Imagine a customer shopping for a new phone. Overwhelmed by the numerous options available, they decide to go with the brand they’ve always trusted, even though they haven’t thoroughly compared all the features. This decision is influenced by Heuristic Processing.

Read the article

02 —All Articles

The Journal.

How Customer Experience (CX) Influences Customer RetentionCustomer Experience

How Customer Experience (CX) Influences Customer Retention

Aslan PatovSept 202410 min read
Homogeneity Bias: Overestimating Similarity Within GroupsBehavioral Economics

Homogeneity Bias: Overestimating Similarity Within Groups

Aslan PatovSept 20247 min read
Hot Hand Fallacy: Belief in Continuing Success Based on Past WinsBehavioral Economics

Hot Hand Fallacy: Belief in Continuing Success Based on Past Wins

Aslan PatovSept 202410 min read
Hot-Cold Empathy Gap: Difficulty Predicting Actions in Different Emotional StatesBehavioral Economics

Hot-Cold Empathy Gap: Difficulty Predicting Actions in Different Emotional States

Aslan PatovSept 202410 min read
Holistic Thinking Bias: Integrating Information for Global PerceptionBehavioral Economics

Holistic Thinking Bias: Integrating Information for Global Perception

Aslan PatovSept 20247 min read
Homophily Bias: Preference for Similar OthersBehavioral Economics

Homophily Bias: Preference for Similar Others

Aslan PatovSept 202410 min read
How Adidas Innovates Customer Experience (CX) with Personalized Shopping and Sustainability InitiativesCustomer Experience

How Adidas Innovates Customer Experience (CX) with Personalized Shopping and Sustainability Initiatives

Aslan PatovSept 202412 min read
How Allbirds Focuses on Customer Experience (CX) with Sustainable PracticesCustomer Experience

How Allbirds Focuses on Customer Experience (CX) with Sustainable Practices

Aslan PatovSept 202412 min read
How Airbnb Redefines Customer Experience (CX) Through Community and AuthenticityCustomer Experience

How Airbnb Redefines Customer Experience (CX) Through Community and Authenticity

Aslan PatovSept 202412 min read
How Adobe Empowers Creatives with an Exceptional Customer Experience (CX)Customer Experience

How Adobe Empowers Creatives with an Exceptional Customer Experience (CX)

Aslan PatovSept 202412 min read
How American Express Enhances Customer Experience (CX) Through Exceptional ServiceCustomer Experience

How American Express Enhances Customer Experience (CX) Through Exceptional Service

Aslan PatovSept 202412 min read
Pseudocertainty Effect: Making Risky Decisions Based on Assured OutcomesBehavioral Economics

Pseudocertainty Effect: Making Risky Decisions Based on Assured Outcomes

Aslan PatovSept 202410 min read
How Apple Elevates Customer Experience (CX) Through Ecosystem IntegrationStrategic Planning

How Apple Elevates Customer Experience (CX) Through Ecosystem Integration

Aslan PatovSept 202412 min read
How American Airlines Optimizes Customer Experience (CX) with Technology-Driven ServicesCustomer Experience

How American Airlines Optimizes Customer Experience (CX) with Technology-Driven Services

Aslan PatovSept 202412 min read
How Costco Enhances Customer Experience (CX) with Membership-Driven ValueCustomer Experience

How Costco Enhances Customer Experience (CX) with Membership-Driven Value

Aslan PatovSept 202412 min read
How Carrefour Enhances Customer Experience (CX) with Omnichannel Retail StrategiesCustomer Experience

How Carrefour Enhances Customer Experience (CX) with Omnichannel Retail Strategies

Aslan PatovSept 202412 min read
Prospect Theory: Customers’ Value of Gains and Losses DifferentlyBehavioral Economics

Prospect Theory: Customers’ Value of Gains and Losses Differently

Aslan PatovSept 20248 min read
How Customer Experience (CX) Can Be Applied Across All Business FunctionsCustomer Experience

How Customer Experience (CX) Can Be Applied Across All Business Functions

Aslan PatovSept 202410 min read
How Customer Experience (CX) Can Be Measured Through Key Metrics and KPIsCustomer Experience

How Customer Experience (CX) Can Be Measured Through Key Metrics and KPIs

Aslan PatovSept 20248 min read
How Customer Experience (CX) Drives Business Growth: The Role of PersonalizationCustomer Experience

How Customer Experience (CX) Drives Business Growth: The Role of Personalization

Aslan PatovSept 202410 min read
CX Drives Customer SatisfactionCustomer Experience

CX Drives Customer Satisfaction

Aslan PatovSept 20245 min read
How Customer Experience (CX) Shapes Customer PerceptionsCustomer Experience

How Customer Experience (CX) Shapes Customer Perceptions

Aslan PatovSept 20248 min read
How Disney Creates Magical Customer Experience (CX) Through Immersive StorytellingStrategic Planning

How Disney Creates Magical Customer Experience (CX) Through Immersive Storytelling

Aslan PatovSept 202412 min read

Keep exploring Renascence

Stay ahead of CX

Get the Journal in your inbox.

Insights, frameworks and event round-ups from the Renascence team. No spam, ever.