Opinion · Experience Journal
Ideas on experience, behavior & change.
Insights, frameworks and analysis from the Renascence team — on customer experience, behavioral economics, service design and the future of how brands serve people.
02 —All Articles
The Journal.
Customer ExperienceWho is Customer Experience (CX) Designed For? Crafting Tailored Strategies
Aslan PatovSept 202410 min read
Behavioral EconomicsDiscounting Principle: Downplaying the Role of Personal Factors in Favor of Situational Factors
Aslan PatovSept 20247 min read
Behavioral EconomicsDiscounted Utility: Preference for Immediate Over Delayed Rewards
Aslan PatovSept 20247 min read
Employee ExperienceCustomer Experience (CX) vs. Employee Experience (EX): Why Both Matter for Business Growth
Aslan PatovSept 202410 min read
Behavioral EconomicsDiversity Effect: Impact of Diversity on Group Decisions
Aslan PatovSept 202410 min read
Customer ExperienceCustomer Experience (CX) vs. Customer Support: Understanding the Differences
Aslan PatovSept 20249 min read
Behavioral EconomicsDifferential Emotions Theory: Specific Emotions with Distinct Physiological Responses
Aslan PatovSept 20247 min read
Customer ExperienceCustomer Experience (CX) vs. Customer Success: Understanding the Differences
Aslan PatovSept 202414 min read
Behavioral EconomicsDesirability Bias: Overestimating the Likelihood of Desired Outcomes
Aslan PatovSept 20247 min read
Customer ExperienceCustomer Experience (CX) vs. Customer Service: What’s the Difference?
Aslan PatovSept 20249 min read
Customer ExperienceCustomer Experience (CX) is the MCQ: Aligning with Business Objectives
Aslan PatovSept 202410 min read
Behavioral EconomicsSelf-Serving Bias: Customer Credit and Blame in Service Interactions
Aslan PatovSept 202410 min read
Behavioral EconomicsMoral Licensing: Justifying Bad Behavior by Pointing to Good Behavior
Aslan PatovSept 202410 min read
Digital TransformationCustomer Experience (CX) and AI: Transforming Customer Interactions
Aslan PatovSept 202410 min read
Customer ExperienceCustomer Experience (CX) is the Future of Customer Engagement
Aslan PatovSept 20248 min read
Customer ExperienceCustomer Experience (CX) Benefits: Why CX Should Be a Top Priority
Aslan PatovSept 202410 min read
Customer ExperienceCustomer Experience (CX) vs. Customer Journey: Understanding the Connection
Aslan PatovSept 202415 min read
Customer ExperienceCustomer Experience (CX) vs. Customer Journey: Tools and Techniques for Improvement
Aslan PatovSept 202410 min read
Behavioral EconomicsRationalization Heuristic: Justifying Decisions Post Hoc
Aslan PatovSept 202410 min read
Customer ExperienceCustomer Experience (CX) is Everyone’s Responsibility: Building a Customer-Centric Culture
Aslan PatovSept 202410 min read
Customer ExperienceCustomer Experience (CX) vs. Customer Centricity: Which Drives Better Customer Loyalty?
Aslan PatovSept 202410 min read
Customer ExperienceCustomer Experience (CX) vs. Customer Centricity: How to Align Strategies
Aslan PatovSept 202410 min read
Customer ExperienceCustomer Experience (CX) in B2B: How It Differs from B2C (Checklist)
Aslan PatovSept 202410 min read
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