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Opinion · Experience Journal

Ideas on experience, behavior & change.

Insights, frameworks and analysis from the Renascence team — on customer experience, behavioral economics, service design and the future of how brands serve people.

01 —Featured

This month's read.

Why Customer Experience (CX) is So Important in Building Brand Loyalty
Customer LoyaltySeptember 2024 · 10 min read

Why Customer Experience (CX) is So Important in Building Brand Loyalty

Customer Experience (CX) plays a critical role in building brand loyalty, fostering long-term relationships that contribute to sustained business growth.

Read the article

02 —All Articles

The Journal.

Why Customer Experience (CX) is So Important in a Competitive MarketCustomer Experience

Why Customer Experience (CX) is So Important in a Competitive Market

Aslan PatovSept 202410 min read
Why Customer Experience (CX) is Key to Customer LoyaltyCustomer Loyalty

Why Customer Experience (CX) is Key to Customer Loyalty

Aslan PatovSept 202410 min read
Why Customer Experience (CX) is So Important in the Age of Digital TransformationDigital Transformation

Why Customer Experience (CX) is So Important in the Age of Digital Transformation

Aslan PatovSept 202410 min read
Why Customer Experience (CX) is So Important for Retaining CustomersCustomer Experience

Why Customer Experience (CX) is So Important for Retaining Customers

Aslan PatovSept 202410 min read
Objective Evaluation in Mystery AuditsMystery Shopping

Objective Evaluation in Mystery Audits

Aslan PatovSept 20246 min read
CX Keeps Ahead of CompetitionCustomer Experience

CX Keeps Ahead of Competition

Aslan PatovSept 20243 min read
Zero-Risk Bias: Preference for Reducing Small Risks to ZeroBehavioral Economics

Zero-Risk Bias: Preference for Reducing Small Risks to Zero

Aslan PatovSept 202410 min read
Customer Experience (CX) Best Practices: What Top Companies Are Doing RightCustomer Experience

Customer Experience (CX) Best Practices: What Top Companies Are Doing Right

Aslan PatovSept 202410 min read
Customer Experience (CX) Best Practices: Building a Customer-Centric OrganizationStrategic Planning

Customer Experience (CX) Best Practices: Building a Customer-Centric Organization

Aslan PatovSept 202410 min read
Intergroup Comparison Bias: Comparing Own Group Favorably to OthersBehavioral Economics

Intergroup Comparison Bias: Comparing Own Group Favorably to Others

Aslan PatovSept 202410 min read
Intensity Matching: Comparing Different Aspects of Customer ExperiencesBehavioral Economics

Intensity Matching: Comparing Different Aspects of Customer Experiences

Aslan PatovSept 202410 min read
Intellectual Humility: Recognizing Limits of One’s KnowledgeBehavioral Economics

Intellectual Humility: Recognizing Limits of One’s Knowledge

Aslan PatovSept 20247 min read
Customer Experience (CX) Best Practices for B2B CompaniesCustomer Experience

Customer Experience (CX) Best Practices for B2B Companies

Aslan PatovSept 202410 min read
Ingroup Bias: Building Brand Loyalty and Community through Group AffiliationBehavioral Economics

Ingroup Bias: Building Brand Loyalty and Community through Group Affiliation

Aslan PatovSept 202410 min read
Action Effect: Preferring Action Over InactionBehavioral Economics

Action Effect: Preferring Action Over Inaction

Aslan PatovSept 20247 min read
Employee Experience (EX) Design in Small & Medium Enterprises (SMEs): Examples & Case StudiesEmployee Experience

Employee Experience (EX) Design in Small & Medium Enterprises (SMEs): Examples & Case Studies

Aslan PatovSept 202410 min read
Employee Experience (EX) Design in Sports and Recreation: Examples & Case StudiesEmployee Experience

Employee Experience (EX) Design in Sports and Recreation: Examples & Case Studies

Aslan PatovSept 202410 min read
Procrastination: Delaying Decisions and Its Impact on Customer ExperienceBehavioral Economics

Procrastination: Delaying Decisions and Its Impact on Customer Experience

Aslan PatovSept 202410 min read
Customer Experience (CX) Banker: Case Studies in Customer-Centric BankingCustomer Experience

Customer Experience (CX) Banker: Case Studies in Customer-Centric Banking

Aslan PatovSept 20248 min read
Customer Experience (CX) Strategies for B2B: Building Long-Term RelationshipsStrategic Planning

Customer Experience (CX) Strategies for B2B: Building Long-Term Relationships

Aslan PatovSept 202410 min read
Customer Experience (CX) and Customer Journey: The Role of Data and AnalyticsCustomer Experience

Customer Experience (CX) and Customer Journey: The Role of Data and Analytics

Aslan PatovSept 20248 min read
Curse of Knowledge: Difficulty in Explaining Topics Known Well to NovicesBehavioral Economics

Curse of Knowledge: Difficulty in Explaining Topics Known Well to Novices

Aslan PatovSept 20248 min read
Information Heuristic: Relying on Available InformationBehavioral Economics

Information Heuristic: Relying on Available Information

Aslan PatovSept 20247 min read

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