About

The consultancy born at the intersection of behavioral economics and human experience.

René Studio
AI EXPERIENCE STUDIO

The CX design platform we built from a decade of client work.

Explore René Studio
Mysterya
MYSTERY AUDITS, LIVE

Mystery audits we run, scored live for every location.

Explore Mysterya
NOW HIRING

Join a team reshaping how the world experiences brands.

View open roles →

COMPANY

GROW WITH US

CONNECT

Services

Comprehensive CX and management consulting for enterprise brands.

René Studio
AI EXPERIENCE STUDIO

Every engagement, mapped and scored in one AI workspace.

Explore René Studio
Mysterya
MYSTERY AUDITS, LIVE

Mystery shopping, scored and evidenced in real time.

Explore Mysterya
ALL SERVICES

Explore the full range of CX & management consulting services.

Browse all services →

CORE

SPECIALIST

Solutions

Structured solutions that turn CX ambition into measurable outcomes.

René Studio
AI EXPERIENCE STUDIO

Map, score and fix the journeys we redesign, with AI.

Explore René Studio
Mysterya
MYSTERY AUDITS, LIVE

Check the experience you designed is delivered.

Explore Mysterya
ALL SOLUTIONS

Explore every CX solution we offer.

Browse solutions →

STRATEGY & GOVERNANCE

DESIGN & DELIVERY

CULTURE & EXPERIENCE

Industries

A decade of CX transformation across the region's defining sectors.

René Studio
AI EXPERIENCE STUDIO

Sector-ready journeys, scored by AI in minutes.

Explore René Studio
Mysterya
MYSTERY AUDITS, LIVE

Mystery audits tuned to your sector, scored live.

Explore Mysterya
ALL INDUSTRIES

See how we work across every sector.

Browse industries →

BUILT ENVIRONMENT

FINANCE & TECH

PEOPLE & MOBILITY

Products

Proprietary tools, platforms, and AI that power CX transformation.

René Studio
AI EXPERIENCE STUDIO

Design, score and fix customer journeys with AI.

Explore René Studio
Mysterya
MYSTERY AUDITS, LIVE

Audit every location and act on what you find.

Explore Mysterya
REBELDECK A · 36 FORCES

The forces that shape how humans experience the world.

Explore REBEL Reveal →
ALL PRODUCTS

Explore the full Renascence product ecosystem.

Browse products →

PLATFORMS

AI & TECHNOLOGY

LEARNING & FRAMEWORKS

CX TOOLKIT

Opinion

Insights, research, and conversations at the frontier of CX.

René Studio
AI EXPERIENCE STUDIO

Turn what you read into a journey you can score.

Explore René Studio
Mysterya
MYSTERY AUDITS, LIVE

See what customers really experience, visit by visit.

Explore Mysterya
ReadExperience JournalArticles & research on CX, behavior, and transformation.Watch & listenExperience LoomOur video podcast on CX & behavior.CuratedCX NewsIndustry news that matters in CX, minus the noise.

Latest articles

Latest episodes

Latest news

Hub

Free tools, templates, and resources to advance your CX practice.

René Studio
AI EXPERIENCE STUDIO

Design, score and fix customer journeys with AI.

Explore René Studio
Mysterya
MYSTERY AUDITS, LIVE

Every visit, every location, every score. Live.

Explore Mysterya
THE MANIFESTOBurn the Deck.
Ten Virtues. Zero Excuses.Start reading →
THE HUB

Every free tool, template and resource in one place.

Visit the Hub →

AI TOOLS

FREE TOOLS

LEARNING

CULTURE

Marketing · 30 October 2026

Fake Anthropic AI Preview Phishing Targets Enterprise Logins

Cofense has documented a phishing campaign using fake invite-only Anthropic AI preview emails, borrowing GoTo Webinar branding to capture Google and Microsoft credentials. The lure exploits employees' eagerness for early access to AI tools.

Newsdesk
Curated briefing · 2 min read

What happened

Cybersecurity firm Cofense has documented a phishing campaign that targets enterprise employees with fake invitations to a private, invite-only preview of Anthropic's latest AI technology. The messages reportedly borrow GoTo Webinar branding, and the attackers aim to capture Google and Microsoft login credentials.

The lure relies on the appeal of early access. Recipients who are keen to test new AI tools are led to believe they have been selected for a restricted preview, when the invitation is in fact spoofed. Computerworld, which reported on the Cofense findings, notes that the attackers chose a brand that was prominent in the news at the time.

Frank Dickson of Dickson Research, quoted in the same coverage, described the tactic as a play on exclusivity and fear of missing out. He pointed out that organisations are still working out where AI fits into their operations, which makes a preview invitation especially tempting for ambitious staff. He also warned that the same approach could be applied to whichever AI name is dominating headlines next.

Why it matters

The campaign shows how AI adoption is creating new attack surfaces. As organisations rush to evaluate and deploy AI, employees face pressure to find and try new tools quickly, and that urgency is what a convincing invitation exploits. Google and Microsoft accounts sit at the centre of many enterprise workflows, so a single compromised login can expose far more than one person's mailbox.

For leaders driving digital transformation, the lesson is that AI rollout programmes shape behaviour as much as they shape technology. Where early-access routes are unclear, staff will fill the gap with whatever arrives in their inbox.

The Renascence take

This is less a story about Anthropic than about scarcity as a lever. Attackers do not need sophisticated malware when they can make a sign-up feel like a privilege, and exclusivity lowers the scrutiny that people apply to a message.

Most readers will file this under cybersecurity and move on, but the more useful question is why a plausible invitation beat a sceptical inbox. Scarcity and fear of missing out short-circuit verification, so awareness training that only warns against suspicious links will underperform. Operators should give staff one clearly announced channel for AI pilots, so that any invitation arriving outside it looks wrong at a glance. Make the legitimate path the easiest path, and the lure loses most of its power.

Sources

This briefing was written by our Newsdesk, synthesising reporting from the outlets below. Follow the links for the original coverage.

FAQ

Questions we get on this topic

Cybersecurity firm Cofense documented a campaign sending fake invitations to a private, invite-only preview of Anthropic's latest AI technology. The messages reportedly borrowed GoTo Webinar branding and aimed to capture Google and Microsoft login credentials.

The lure relies on the appeal of early access, leading recipients who want to test new AI tools to believe they were selected for a restricted preview. Computerworld, which reported on the Cofense findings, said the attackers chose a brand prominent in the news at the time.

Frank Dickson of Dickson Research described the tactic as a play on exclusivity and fear of missing out. Organisations are still working out where AI fits, which makes preview invitations especially tempting for ambitious staff.

Renascence suggests giving staff one clearly announced channel for AI pilots, so any invitation arriving outside it looks wrong. Awareness training that only warns against suspicious links is likely to underperform against scarcity-based lures.

Stay ahead of CX

Get the signal, not the noise.

The stories shaping customer experience — plus the Journal and Experience Loom — in your inbox.