LG U+ Targets 50% Annual AI Contact Centre Revenue Growth by 2030

What happened

LG U+, one of South Korea's major mobile carriers, has set a target of 50% annual revenue growth for its AI contact centre business through 2030. The goal signals the telecom operator's intent to position artificial intelligence-powered customer service technology as a significant new growth driver alongside its traditional telecommunications operations.

The target reflects a broader push by LG U+ to expand beyond core connectivity services into enterprise AI offerings, with contact centre automation and AI-assisted customer interaction tools forming a central pillar of that strategy. The announcement positions the company among a growing number of telecom operators globally seeking to monetise AI capabilities through business-to-business service lines rather than consumer connectivity alone.

Why it matters

The move illustrates how telecom operators are increasingly repositioning themselves as AI and enterprise software providers, leveraging existing infrastructure, data capabilities and customer relationships to sell AI-driven service solutions to other businesses. A sustained 50% annual growth ambition through 2030 implies LG U+ sees AI contact centre technology not as a peripheral experiment but as a scalable, compounding revenue stream.

For enterprise and public-sector leaders evaluating AI-enabled customer service, this points to intensifying competition in the contact-centre-as-a-service market, with telecom players joining established software vendors in offering conversational AI, automated query handling and agent-assist tools. Organisations weighing AI contact centre investments may increasingly have telecom-backed providers to consider alongside traditional CX technology vendors.

By the numbers

• 50% annual growth is the target LG U+ has set for its AI contact centre revenue, to be sustained through 2030.

The Renascence take

A target this aggressive is less about the technology itself and more about conviction: LG U+ is betting that AI-handled customer interactions will become a durable, scalable commercial category rather than a cost-saving side project.

What's easy to miss in growth targets like this is that revenue from AI contact centres only compounds if the underlying experience actually earns trust — customers tolerating a bot is not the same as customers preferring one. The real test for any operator chasing this kind of trajectory is whether AI handling reduces effort and anxiety for the end customer, not just headcount and cost for the enterprise buyer. Telecom entrants have an advantage in infrastructure and data, but they still have to prove the experience design — tone, escalation paths, failure recovery — is as good as the economics promise. Operators watching this space should treat the growth number as a signal to accelerate their own AI-CX roadmaps, but judge any vendor, telecom-backed or not, on service quality metrics before procurement price.