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CX News
Industry news filtered for what actually matters in customer experience, behavioral science and the business of serving people — rewritten, synthesised, and free of the noise.
Marketing
Treasure AI Adds Self-Service Personalisation and Engagement Pricing
Treasure Data has upgraded Treasure AI with self-service campaign personalisation and an engagement-based email pricing model, tackling both slow campaign execution and volume-driven over-sending.
7 Oct 2026 · 2 min read
Marketing
Google's Gemini 4 Argon targets coding and cybersecurity tasks
Google has launched Gemini 4 Argon, billed as its most capable model yet, positioning it primarily as a tool for coding and cybersecurity rather than general consumer chat.
2 Oct 2026 · 2 min read
Marketing
AI Discovery Channels Outpace Marketers' Measurement Tools
New IAB research shows advertisers shifting budgets to AI-driven discovery tools—generative search, AI shopping assistants, chat recommendations—faster than attribution models can track the resulting customer journeys.
2 Oct 2026 · 2 min read
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