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The consultancy born at the intersection of behavioral economics and human experience.

René Studio
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The CX design platform we built from a decade of client work.

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Comprehensive CX and management consulting for enterprise brands.

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Structured solutions that turn CX ambition into measurable outcomes.

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Map, score and fix the journeys we redesign, with AI.

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Design, score and fix customer journeys with AI.

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Products CX Design Platform

See exactly where every journey breaks.

René Studio is the AI customer experience design platform built by Renascence. Map journeys, score every moment with EXIS, find the behavioural fix, listen to live customer feedback and turn it all into a roadmap, in one living workspace.

01 —Overview

What is René Studio?

AI-native CX design platform

René Studio is an AI-native customer experience design platform, built by Renascence. It turns CX and EX from an abstract, opinion-driven exercise into something you can map, measure, score, and improve with the same rigor a finance team applies to a P&L.

Where most teams document journeys in slides and spreadsheets that go stale the moment they are finished, René Studio gives you a living workspace: every journey is structured data, every touchpoint carries a quantified experience score, and an embedded AI assistant (René) helps you build, analyze, and improve without leaving the canvas.

It encodes Renascence's methodology directly into the software — the 10 CX Principles, behavioral-economics thinking, and a proprietary, transparent scoring engine (EXIS).

EXIS
−5 to +5

an explainable experience score on every touchpoint, stage and journey.

CX Principles
10

Renascence’s method built into archetypes and solutions.

Multi-language
RTL

journey translation with right-to-left support for Arabic and more.

02 —Inside the product

Everything it does, as it really looks.

Journey canvas

Map the journey as living data.

Build each journey as stages, steps and touchpoints, or have René draft one from a sentence. Every touchpoint records the channel, who the customer deals with, their goal, pain points and highlights.

  • Board, swimlane and timeline views
  • Draft a full journey from a prompt
  • Templates and researched industry journeys
  • Current, future and deployed versions
Journey canvas
Journey canvas
EXIS and the emotional arc

Score every moment, see what people remember.

EXIS scores every touchpoint from −5 to +5 and rolls up to stages and the whole journey. The emotional arc shows the highs and lows and flags the moments that shape how the journey is remembered.

  • Transparent, importance-weighted scoring
  • Remembered experience beside the score
  • Moments that matter flagged automatically
  • Gap analysis between today and the future
Emotional arc
Emotional arc
Behavioural insights

Find the behavioural fix.

René reads each weak moment through behavioural science and suggests interventions based on the biases at play, with the expected lift, so the fix fits how people actually decide.

  • Biases and heuristics behind each pain point
  • Interventions with expected impact
  • Solutions library across six categories
  • Signature rituals for the moments that matter
Behavioural insights
Behavioural insights
Archetypes

Design for real people.

Archetypes describe the customers who travel each journey, rated 0 to 100 against the 10 CX Principles on a radar chart, and shown on the journey so you can see who each moment hurts most.

  • AI-generated, fully editable profiles
  • Rated against the 10 CX Principles
  • Placed on the journey they travel
  • Suggested from the journey itself
Archetype profile
Archetype profile
Voice of customer

Live feedback on the journey.

Connect survey tools or import feedback, and René maps each comment to the stage and touchpoint it is about. Journey health, sentiment and topics then sit right beside the design.

  • Connectors for Qualtrics, SurveyMonkey, Typeform and Google Sheets
  • CSV import from 16 common tools
  • Health, NPS, CSAT, CES and sentiment by stage
  • Opportunities mined from the feedback
Voice of customer health
Voice of customer health
René AI and the roadmap

From insight to an owned plan.

Ask René in plain language to build, analyse or improve a journey. Every change shows up as a card to confirm first. Applied solutions become roadmap initiatives with owners, priorities and dates.

  • In-product assistant that never changes data silently
  • Solutions turned into roadmap initiatives
  • Service blueprints and VoC plans
  • Export to PDF, PNG, SVG, Markdown, JSON and CSV
Solutions
Solutions

03 —How it works

From first setup to results.

1

Map

Build the journey as Stages → Steps → Touchpoints, or have René AI scaffold it from a prompt.

2

Score

Every touchpoint gets an EXIS score (−5 to +5) from a transparent, explainable engine.

3

Analyze

The Emotional Arc reveals highs and lows and flags the Moments of Truth that shape memory.

4

Improve

Apply proven Solutions to weak touchpoints and turn them into Roadmap initiatives.

5

Deploy

Move journeys through Current → Future → Deployed so design intent and reality stay connected.

04 —More screens

A closer look.

Swimlane view
Swimlane view
Moments that matter
Moments that matter
Gap analysis
Gap analysis
Sentiment
Sentiment
Connectors
Connectors
Team and roles
Team and roles

05 —Also included

Built for real programmes.

Global by default

Journeys follow the market they are set in, and translate in full with right-to-left support.

Researched journeys

Start from a library of researched journeys across industries such as airlines, banking, automotive and events.

Team workspace

Role-based access, an activity log and shared journeys keep the whole team on the same map.

Built on the method

The 10 CX Principles and behavioural economics are part of the software, not a separate playbook.

06 —Who it's for

Built for teams like yours.

CX & EX design teamsService designers & consultantsExperience & transformation leadersProduct & digital experience teamsConsultancies & CX agenciesGovernment & large enterprises

FAQ

René Studio, answered.

An AI-native customer experience design platform that lets you map journeys as structured data, score every touchpoint with EXIS, analyze the emotional arc, and convert insight into a funded improvement roadmap — with an embedded AI assistant throughout.

EXIS (Experience Impact Score) rates every touchpoint from −5 (very negative) to +5 (very positive). It is not a raw emotion guess — it is computed by a transparent, deterministic engine, and rolls up to stage and journey scores.

Static maps go stale the day they are presented and are impossible to act on. In René Studio every journey is living structured data with quantified scores, automatic Moments of Truth, and a roadmap that turns pain into owned, funded initiatives.

René answers how-to and CX-coaching questions and can create journeys, archetypes and solutions on request. Every data-changing action appears as a confirm card first — René never changes your workspace silently.

Yes. René Studio offers full journey translation with right-to-left support (Arabic, Hebrew, Persian, Urdu), role-based collaboration, and export to PNG, SVG, PDF, Markdown, JSON and CSV with live EXIS scores.

NPS, CSAT and CES are outcome surveys — they tell you a relationship or transaction felt good or bad after the fact, but not which specific moment caused it. EXIS scores the experience design itself, touchpoint by touchpoint, so you can see exactly where value is created or destroyed and act before the survey score moves. The two are complementary: use VoC and survey data to validate the EXIS hypotheses inside René Studio.

Moments of Truth are the touchpoints that disproportionately shape how the whole journey is remembered — typically emotional peaks, troughs and the ending (the peak–end rule). René Studio plots the emotional arc from your EXIS scores and automatically flags these moments so your team focuses effort where it changes memory, not just where it is easiest.

Yes. The same canvas, EXIS scoring, archetypes and roadmap work for employee and internal-service journeys. Many teams map onboarding, internal support and manager moments alongside customer journeys so CX and EX are designed with one shared language.

The methodology is built into the software, not bolted on. Archetypes are rated against the 10 CX Principles, behavioral-economics thinking informs how touchpoints are scored, and the Solutions library reflects patterns proven across Renascence engagements — so best practice is applied as you design, not filed in a separate playbook.

Teams can run René Studio independently — the AI assistant and built-in methodology lower the barrier so you do not need a specialist to start. When you want to go deeper, Renascence's team can facilitate, review, or co-design inside the same workspace, so there is a smooth path from self-serve to expert support.

Workspaces use role-based access so you control who can view or edit each journey, and René never changes data silently — every AI action is confirmed first. For specific security, hosting and data-residency requirements, our team can walk you through the details during a demo.

Book a demo and we will map one of your real journeys with you, score it with EXIS, and show the improvement roadmap that comes out the other side — so you can see the value on your own data before rolling it out to the wider team.

Ready to see René Studio on your own data?

Keep exploring Renascence