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REBELDECK A · 36 FORCES

The forces that shape how humans experience the world.

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Put behavioral science on the table.

REBEL Reveal is a deck of 36 behavioral cards. Each card captures one bias or principle, what it does to your customers, and how to design with it, so a whole team can spot, discuss and apply behavioral science in the same room.

REBELReveal

36 forces that shape how humans experience the world.

Deck A puts one behavioral force on every card: what it is, why it happens and how to design for it. Spread them on the table and your team starts speaking the same language.

  • 36 cards
  • 10 behavioral categories
  • 144-insight library
Explore the biases
REBEL Reveal Deck A: 36 forces that shape how humans experience the world

01 —Overview

What is REBEL Reveal?

36 behavioral cards

REBEL Reveal is the Renascence behavioral card deck: 36 cards, each one a bias or principle that quietly shapes how customers choose, wait, remember and trust.

Every card pairs the idea with a practical CX application, so teams can use the deck to audit a journey, run a workshop, challenge a design or simply build a shared behavioral vocabulary.

The deck is the entry point. Behind it sits the full REBEL library on our Behavioral Biases page: 144 insights organised across ten categories, each with an explanation, CX recommendations and an experiment you can run.

The cards

36 cards. One shared behavioral language.

Hover to pull a card from the deck. Each one opens its full insight in the REBEL library.

Understand· Hover or tap a card

Attentional Bias

Customers lock onto negative cues, letting one friction point overshadow an otherwise strong experience.

CX pillars it strengthens
RecognitionIntegrityExpectationsResolutionEmpathySpeedEffortEmotionsEnablementConvenience
Explore bias

The full REBEL library

The deck is the start. Go deeper with 144 insights, each with an explanation, CX recommendations and an experiment to run.

Across 10 behavioral categories.

CardsThe deck
36
biases and principles with practical CX applications.
Insights
144
in the full REBEL library on our Behavioral Biases page.
Categories
10
from Evaluate and Trust to Remember and Navigate.

02Capabilities

What it does.

One idea per card

Each card names a bias, explains it in a sentence and shows what it looks like in a real customer moment.

Built for workshops

Deal cards against a journey stage and let the team find where each bias helps or hurts.

From insight to design

Every card carries a CX application, so discussion turns into a change you can test.

Goes deeper online

Every card links into the full REBEL library, with recommendations and experiments for each bias.

03How it works

From first touch to outcome.

1

Deal

Pick a journey stage and deal the cards that could be at work there.

2

Spot

Find where each bias is helping or hurting the experience today.

3

Design

Use the card's application to shape a change worth testing.

4

Go deeper

Open the full insight in the REBEL library for evidence and experiments.

04Who it's for

Built for teams like yours.

CX and design teams
Workshop facilitators
Innovation and product teams

FAQ

REBEL Reveal, answered.

The deck has 36 cards, each covering one behavioral bias or principle with a practical CX application.

The deck is a curated set of 36. The Behavioral Biases page holds the full REBEL library of 144 insights, with explanations, recommendations and experiments.

Most often in workshops: deal cards against a journey stage, identify where each bias is at work, then design and test a change.

No. Each card is self-explanatory. Teams who want a deeper grounding can take REBEL Discover, our behavioral economics course.

Keep exploring Renascence

See it in action

Ready to explore REBEL Reveal?

Book a demo and we'll show you how it works for your team.