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Make customer experience designable and measurable.

René Studio is an AI-native customer experience design platform. Map the journey, score every moment with EXIS, and let an embedded AI assistant turn insight into a funded improvement roadmap — all in one living workspace.

01 —Overview

What is René Studio?

AI-native CX design platform

René Studio is an AI-native customer experience design platform, built by Renascence. It turns CX and EX from an abstract, opinion-driven exercise into something you can map, measure, score, and improve with the same rigor a finance team applies to a P&L.

Where most teams document journeys in slides and spreadsheets that go stale the moment they are finished, René Studio gives you a living workspace: every journey is structured data, every touchpoint carries a quantified experience score, and an embedded AI assistant (René) helps you build, analyze, and improve without leaving the canvas.

It encodes Renascence's methodology directly into the software — the 10 CX Principles, behavioral-economics thinking, and a proprietary, transparent scoring engine (EXIS).

EXIS
−5 to +5
a transparent Experience Impact Score on every touchpoint.
EncodedCX Principles
10
Renascence's methodology built into the platform.
Map → Deploy workflow
5 steps
one environment from journey map to funded, deployed roadmap.

02Capabilities

What it does.

Journey Canvas

A visual workspace of Stages, Steps and Touchpoints with the emotional arc pinned in view.

EXIS Scoring Engine

A deterministic, explainable model that scores every touchpoint, stage and journey.

Emotional Arc

Plots experience highs and lows across the journey and auto-flags Moments of Truth.

Archetypes

Rich personas rated 0–100 against the 10 CX Principles on a radar chart, generated by AI.

Solutions & Roadmap

Apply proven solutions to weak moments and convert them into tracked, owned initiatives.

Voice of Customer

Plot real VoC evidence against the journey so EXIS hypotheses are validated by signal.

René AI Assistant

Ask René in plain language to build journeys, score moments and draft solutions — every data change is confirmed before it is applied.

Translate, Collaborate & Export

Full journey translation with right-to-left support, role-based collaboration, and export to PNG, SVG, PDF, Markdown, JSON and CSV.

03How it works

From first touch to outcome.

1

Map

Build the journey as Stages → Steps → Touchpoints, or have René AI scaffold it from a prompt.

2

Score

Every touchpoint gets an EXIS score (−5 to +5) from a transparent, explainable engine.

3

Analyze

The Emotional Arc reveals highs and lows and flags the Moments of Truth that shape memory.

4

Improve

Apply proven Solutions to weak touchpoints and turn them into Roadmap initiatives.

5

Deploy

Move journeys through Current → Future → Deployed so design intent and reality stay connected.

04Who it's for

Built for teams like yours.

CX & EX design teams
Service designers & consultants
Experience & transformation leaders
Product & digital experience teams
Consultancies & CX agencies
Government & large enterprises

FAQ

René Studio, answered.

An AI-native customer experience design platform that lets you map journeys as structured data, score every touchpoint with EXIS, analyze the emotional arc, and convert insight into a funded improvement roadmap — with an embedded AI assistant throughout.

EXIS (Experience Impact Score) rates every touchpoint from −5 (very negative) to +5 (very positive). It is not a raw emotion guess — it is computed by a transparent, deterministic engine, and rolls up to stage and journey scores.

Static maps go stale the day they are presented and are impossible to act on. In René Studio every journey is living structured data with quantified scores, automatic Moments of Truth, and a roadmap that turns pain into owned, funded initiatives.

René answers how-to and CX-coaching questions and can create journeys, archetypes and solutions on request. Every data-changing action appears as a confirm card first — René never changes your workspace silently.

Yes. René Studio offers full journey translation with right-to-left support (Arabic, Hebrew, Persian, Urdu), role-based collaboration, and export to PNG, SVG, PDF, Markdown, JSON and CSV with live EXIS scores.

NPS, CSAT and CES are outcome surveys — they tell you a relationship or transaction felt good or bad after the fact, but not which specific moment caused it. EXIS scores the experience design itself, touchpoint by touchpoint, so you can see exactly where value is created or destroyed and act before the survey score moves. The two are complementary: use VoC and survey data to validate the EXIS hypotheses inside René Studio.

Moments of Truth are the touchpoints that disproportionately shape how the whole journey is remembered — typically emotional peaks, troughs and the ending (the peak–end rule). René Studio plots the emotional arc from your EXIS scores and automatically flags these moments so your team focuses effort where it changes memory, not just where it is easiest.

Yes. The same canvas, EXIS scoring, archetypes and roadmap work for employee and internal-service journeys. Many teams map onboarding, internal support and manager moments alongside customer journeys so CX and EX are designed with one shared language.

The methodology is built into the software, not bolted on. Archetypes are rated against the 10 CX Principles, behavioral-economics thinking informs how touchpoints are scored, and the Solutions library reflects patterns proven across Renascence engagements — so best practice is applied as you design, not filed in a separate playbook.

Teams can run René Studio independently — the AI assistant and built-in methodology lower the barrier so you do not need a specialist to start. When you want to go deeper, Renascence's team can facilitate, review, or co-design inside the same workspace, so there is a smooth path from self-serve to expert support.

Workspaces use role-based access so you control who can view or edit each journey, and René never changes data silently — every AI action is confirmed first. For specific security, hosting and data-residency requirements, our team can walk you through the details during a demo.

Book a demo and we will map one of your real journeys with you, score it with EXIS, and show the improvement roadmap that comes out the other side — so you can see the value on your own data before rolling it out to the wider team.

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See it in action

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Book a demo and we'll show you how it works for your team.