Pôle Expérience
Signaux CX
CX Signals mesure le signal médiatique autour de l'expérience client — un indice composite à cinq piliers, extrait d'un corpus de nouvelles continuellement ingéré à travers le CCG et au-delà.
Classement de l'indice des signaux CX
Bar length encodes the selected measure. Market filters by headquarters; the index itself is always scored on the full 90-day corpus.
Ceci mesure le signal médiatique, pas l'expérience client. Un indice élevé signifie qu'une marque est visible, couverte de manière crédible et active — pas que ses clients sont satisfaits. How this is calculated
Attention vs. exécution
Momentum against earned ratio. Momentum is share of corpus, so it is unaffected by how many stories were published overall.
Déménageurs
Largest 30-day moves in share of coverage, in both directions.
Accelerating
Decelerating
Composition de niveau source
Tier weighting is applied before any aggregation, and no single outlet may carry more than 5% of total weight.
| Tier | Definition | Share of stories | Weight |
|---|---|---|---|
| T1 | International wire and record titles | 0.7% | 1.00 |
| T2 | National business and news titles | 30.8% | 0.80 |
| T3 | Trade and sector press | 60.2% | 0.60 |
| T4 | Syndicated and republished releases | 8.2% | 0.25 |
| T5 | Owned, sponsored and listing pages | 0.1% | 0.10 |